IEG Middle East

30 Oct - 01 Nov 2026

Dubai Exhibition Centre, Expo City

Dubai Active Industry
Dubai Active Industry

Ready to Grow Your Business?

Dubai Active Industry gives you direct access to unmatched expansion opportunities across the Middle East and beyond.

Key features include:

  • 40,000 visitors, including key decision makers and business leaders

  • Connect with buyers, distributors and retailers

  • Dedicated Buyers Programme

  • Conferences with industry experts

  • Full-calendar of premium networking functions

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Thank you for your enquiry

10 years of showcasing our industry's biggest brands, including...

Designed to Maximise Every Opportunity

Designed to Maximise Every Opportunity

We've created multiple opportunities to help you connect with the right people and maximise your return on investment.

  • VIP Buyers Lounge

  • B2B Matchmaking App optimised with AI

  • Personalised Matchmaking Programme (for eligible exhibitors)

  • Delegates Lunch

  • C-Level Conferences

  • Networking Party

  • Speed Networking

  • Social Gatherings

Hear what our exhibitors have to say...

We can proudly say we saw the birth of this show, and we have believed in it ever since the beginning. The show is growing, the quality is growing, we bring all of our champions over from all over the world... We've had guests from across the GCC, India, Europe, America.

Eduardo Panatta

Vice President, Panatta

Dubai Active Industry was an incredibly insightful event, offering a comprehensive look at trends, products, and strategies shaping the fitness sector. The networking opportunities were excellent. I connected with key industry figures, explored promising business prospects, and purchased machines showcased at the event. The team’s professionalism, from curated panels to seamless logistics, made it a standout experience.

Myriam Elias

Founder / Managing Director Power Lounge, Oman

I've been coming since the beginning, and coming every year since. It's just getting bigger and bigger each year. The presenters get better along with international buyers. It's great to see our industry collaborate and come together in one place.

Greg Boucher

CEO, MEFITPRO

In collaboration with

Dubai Sports Council

Organised by

IEG Middle East

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