IEG Middle East

24-26 October 2025

Dubai Exhibition Centre, Expo City

Dubai Active Industry
Dubai Active Industry
Dubai Active Industry
Dubai Active Industry
Dubai Active Industry

Exhibitor List

Dubai Active Industry

Equipment, Education & Technology | Halls 1 & 2

Wellness First Middle East

Wellness First Middle East

Stand Number: D1, F2

Platinum Sponsor

UAE
Equipment Distributor
Wellness First Middle East is a leading supplier of gym equipment in the region, serving resellers and retailers with over a decade of experience. They offer a diverse range of high-quality products, including cardio machines, weight training equipment, mats, and accessories from top brands. The company supports its partners with competitive pricing, volume discounts, and reliable shipping. Additional services include consulting, after-sales support, layout design, product training, and expert advice from fitness professionals.

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Taiwan Excellence

Taiwan Excellence

Stand Number: G10A

Platinum Sponsor

Taiwan
Equipment
Technology
⁠Association or Council
Training Provider
Retailer - FMCG
Others
Apparel

The Taiwan Excellence Awards are yearly awards that are given out by the Ministry of Economic Affairs(MOEA) and Taiwan External Trade Development Council (TAITRA). Every year, eligible candidates are subjected to a rigorous and stringent selection system that covers four major aspects of R&D, Design, Quality, and Marketing to identify outstanding products that offer innovative value while satisfying the key criterion of being made in Taiwan.

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Self Esteem Brands

Self Esteem Brands

Stand Number: E3B

CEO Forum Title Sponsor

USA

Self Esteem Brands is dedicated to improving the self-esteem of the world by making health, wellness, and self-care more accessible. With the support of our remarkable franchisees, we build world-class businesses centered on the belief that everyone should have access to the tools they need to look, feel, and live their best. Franchising with one of our brands offers a rewarding opportunity to make this vision a reality for both members and franchisees. Discover how partnering with us can benefit you and your community as we lead the way toward a healthier, happier world—one franchise at a time.

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Enhance Fitness

Enhance Fitness

Stand Number: E4A

CEO Forum Gold sponsor

UAE
Fitness

With data and technology at the heart of Enhance, we believe in a customer centric approach to fitness. Our aim is to provide motivation, growth, and a positive change in people's lives. Clients can train anywhere, anytime whether it be the convenience of their home, or a large selection of locations at the best price.

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MyZone Group Ltd

MyZone Group Ltd

Stand Number: Sponsor

Gold Sponsor CEO Forum

UK
Fitness
Technology

Myzone is a fitness technology brand that connects people through movement by emphasizing the value of effort. With accurate heart rate tracking, real-time feedback, and a free training app, Myzone creates engaging fitness experiences that promote accountability, healthy habits, and enjoyment. Whether you're new to heart rate training or seeking to enhance your fitness routine, Myzone’s wearable tech and effort-based rewards help users stay motivated and connected, fostering positive, lasting change.

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Fit Bodies

Fit Bodies

Stand Number: D0B

Hospitality Partner

USA
Hospitality

Fit Bodies Inc. is a premier provider of exceptional opportunities for fitness, wellness, and sports professionals to teach and vacation at renowned hotel resorts worldwide.

Founded in 1992 by Suzelle Snowden, the company has built a robust network connecting instructors with all-inclusive resorts in destinations such as the Caribbean, Mexico, Asia, and Central America. Through this unique program, instructors have the opportunity to lead classes at these prestigious resorts in exchange for a complimentary stay, which includes accommodations and meals. They are also able to bring a guest, with additional family members eligible for discounted rates in certain cases.

 Fit Bodies Inc. is committed to offering an unparalleled experience, allowing fitness professionals to merge their passion for teaching with the chance to explore and enjoy luxurious vacation destinations. The company has forged strong partnerships with an array of esteemed resorts, including Hyatt, Hilton, Club Med, and Marriott, ensuring a diverse selection of locations for participating instructors. This innovative model provides dual benefits: instructors gain invaluable international teaching experience while enjoying a vacation, and resorts are able to enhance their guest offerings with professional wellness services.

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Active IQ

Active IQ

Stand Number: B1

Education Partner

UK
Education & Training
Active IQ is a regulated organization recognized by Ofqual, Qualifications Wales, and CCEA, specializing in qualifications for the active leisure sector. They offer a range of accredited qualifications from entry level to Level 5 on the Regulated Qualifications Framework (RQF), including eLearning, Apprenticeship End-point Assessment, and Career Development. Known for excellent customer service and high-quality teaching resources, Active IQ collaborates with a network of approved centers for delivering their qualifications, supporting clear career pathways and professional growth in the industry.

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Qodeca

Qodeca

Stand Number: Sponsor

Buyer's Lounge

UAE
Technology

Qodeca is a leader in digital transformation, custom software, and consulting services tailored to the Fitness, Healthcare, and Hospitality sectors. Our mission is to empower businesses with innovative digital solutions, including mobile apps, marketing websites, back-office solutions, and integrations that enhance customer engagement and streamline operations. Our portfolio features industry leaders like Jazzercise, The Bay Club, EōS Fitness, EGYM, and others, reflecting our dedication to delivering tailored solutions that optimize user experience and drive operational efficiency. Guided by our values, we are passionate about building lasting partnerships and delivering excellence. Join us in redefining the world with solutions that meet today’s demands and shape tomorrow’s possibilities.

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Active Fitness Store

Active Fitness Store

Stand Number: D7C, C7B
UAE
Equipment

Active Fitness Store is your trusted source for buying best-in-class gym, fitness, sports equipment and accessories. We offer a broad range of top quality home-use and commercial equipment across the GCC countries. When you buy exercise equipment from us, you will be investing in the best products from the industry-leading brands.

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Algebra Middle East

Algebra Middle East

Stand Number: L1
Technology

Algebra provides its customers tailor-made assistance in everyday and extraordinary administration. We trust that business success and profitability depend on planning, implementation, and control of the proper corporate structure. Algebra allows the company to consolidate through active management, accounting management, reporting and prompt solutions to everyday company's life.

Algebra supports and drives the clients throughout the internationalization process by offering project feasibility assessment, business strategy consulting, strategic tax planning, detailed information on foreign markets, day-to-day business management.

Algebra with its strong problem-solving attitude and work dedication is committed to helping clients to achieve their expected results.

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Anovator Equipment

Anovator Equipment

Stand Number: L14
UAE
Equipment

Anovator, established in November 2013, we are an innovation-driven human body data service company,We are committed to providing accurate, scientific, comprehensive and convenient human body data services for global health industry users. We use cutting-edge AI and IOT to evaluate different items for people of different age groups. It covers: body composition, blood pressure, blood oxygen, static heart rate, limit heart rate, lung capacity, balance ability, quick response, vision screening, body posture risk and other items. The product will automatically collect various body data, generate accurate and reliable body data reports, and provide data API.

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Aochuang

Aochuang

Stand Number: B5-3
China
Equipment

Shandong Aochuang Fitness Equipment Co., Ltd is located in Ningjin County, Dezhou City, Shandong Province. Our company is an integrated manufacturer of fitness equipment, encompassing R&D, design, production, sales, and after-sales service. 

Our company was established in 2008, we currently offer five major systems and over two hundred varieties of fitness equipment, including commercial treadmills, steppers, specialized strength training equipment series, comprehensive trainers, barbells and dumbbells. This range enables us to provide tailored gym configuration solutions to meet diverse customer needs.

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Art of Cryo

Art of Cryo

Stand Number: F4
Germany
Technology
Recovery
Art of Cryo, with over 25 years of expertise, leads the industry in high-performance cryotherapy chambers. Renowned for delivering authentic sub-zero temperatures and combining modern technology with elegant design, Art of Cryo offers advanced solutions that set the standard for exceptional cryotherapy performance. Embrace the future of cryotherapy with our cutting-edge technology, designed to provide superior results for your customers.

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Baryar Sports

Baryar Sports

Stand Number: H9F
Pakistan
Apparel
Baryar Apparel, located in Sialkot, Pakistan, is a top manufacturer and exporter of custom clothing, including sports apparel for various sports. They offer diverse printing services like screen, vinyl, puff, 3D, and digital printing, along with high-quality embroidery. Known for quick turnaround times and competitive pricing, Baryar Apparel guarantees product satisfaction and reliable replacements for inconsistent items.

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BeFit

BeFit

Stand Number: G4A
UAE
Fitness

Befit is a Dubai-born, all-encompassing 360 fitness concept that integrates fitness, leisure, wellness, and entertainment for individuals and businesses. With over 30 years of experience, Befit remains committed to redefining fitness through customer satisfaction. Their diverse community, spanning generations, drives their bespoke fitness solutions, including cutting-edge fit-out designs, premium apparel, and advanced equipment. By combining human expertise with technological innovation, Befit continually elevates the fitness experience, offering pioneering services and products. Join Befit in shaping the future of fitness, where passion meets innovation.

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Beijing Worldboson Intl

Beijing Worldboson Intl

Stand Number: A5, B4, B5, C4A, C4B, C6, C11A, D5C, D8A to P
China

Beijing Worldeboson International Business Exhibition Co., Ltd. is a leading company that organizes and manages international exhibitions across various industries. They provide comprehensive services, including exhibition planning, hall management, and trade consulting, with a focus on integrity, efficiency, and attention to detail. With over 500 exhibitions organized globally, Worldeboson has strong partnerships with renowned expo institutions, helping businesses expand into international markets.

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Beoka

Beoka

Stand Number: D8l
China
Wellness

Beoka , a manufacturer with over 20 years of experience in the medical and wellness area, especially in massage gun.

1)As a public company, which has more than 20 years of medical products manufacturing experience
2) Main Products: Massage gun, neck/foot/knee massager, recovery devices
3) Having own brand, 30+ physical stores in China, two factories,around 700 staffs, and over 100 R&D staffs.
4) Patent: Global TOP 2, China TOP 1 in massage gun industry (2021,9)
5) Certificates are ISO9001 and ISO13485,FDA , FCC, CE , ROHS,KC and Japanese PSE
6) Cooperating brands are HUAWEI,RENPHO,BOB&Brad, and so on.

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Chaouylian

Chaouylian

Stand Number: D8H

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Chenyang

Chenyang

Stand Number: D8D
China
Equipment

The company was established in May 2015, covering an area of approximately 200000 square meters with a registered capital of 100 million yuan. It currently has more than 400 employees and its main products are metal and plastic sports equipment and components. It produces 400000 sets of sports equipment and 4 million sets of bicycle components annually, with a revenue of 150 millionRMB

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Chetna Chakravarthy

Chetna Chakravarthy

Stand Number: P7
UAE
Wellness
Training Provider

Chetna Chakravarthy is South Asia's leading celebrity Relationship and Life Coach whose clients win the Oscar & Emmy Awards while also winning at life. Chetna Chakravarthy coaches India's only Oscar Winning Producer, Guneet Monga (Elephant Whisperer), Emmy Winner, Vir Das, Director Mozez Singh , Actress Sarah Jane Dias, Jewelery Designer Shaheen Abbas and others ensuring their biggest dream evolves into a larger legacy.

She has been awarded the Best Life Coach Award at the UAE Women Achievers Awards and has coached over 4000+ individuals to live their aspirations and dreams.

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Chileaf

Chileaf

Stand Number: D8P
China
Technology

Shenzhen Qili Electronics Co., Ltd. is a modern high-tech enterprise integrating product research and development, production and sales, focusing on the innovative research and development, production and manufacturing of intelligent hardware, sports equipment, home electronics and other products, to provide customers with one-stop professional customized services. We set up a R&D center in Baoan District, Shenzhen, with more than 60 R&D technicians and 2500 square meters of office space; Set up a production base in Dongguan, the site area of 10,000 square meters. The company focuses on product research and development innovation, since its establishment, has applied for more than 50 patents, in the product research and development work, the company according to the development of science and technology and market demand, through technology introduction, cooperative development and other ways, so that the research and development results into productivity, to create benefits for enterprises.

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Defeit

Defeit

Stand Number: C6-5
China
Equipment

Shandong Defeit Fitness Equipment Co. Ltd, was founded in 2015, it has its own R&D department, and after-sales service team, concentrates on research, development, and production of commercial fitness equipment for a long term, and products mainly include strength machines, free weight, cardio machine etc. 

The company has passed several international identifications such as ISO9001 Quality Management System Certification, ISO 14001 Environment Management System Certification, and CE Certification. Pay attention to quality control, adopt advanced technology to improve production, and keep competitive in this market, now the company has clients from more than 70 countries and is welcomed by vendors, win-win cooperation is the constant policy.

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Dezhou Huida

Dezhou Huida

Stand Number: C6-6
China
Technology

Huida/FOLLOMTION Fitness is located in Dezhou City, Shandong Province. Founded in 2010, which is a high-tech company specializing in the production and sales of strength fitness equipment and treadmills. The company's sales network covers many countries and regions around the world, providing professional fitness equipment for fitness clubs, star rated hotels, enterprises, institutions, and families. The company has a comprehensive quality assurance system and has passed ISO9001, ISO14001, and OHSAS18001.It has a total construction area of 200000 square meters and can achieve an annual production scale of 300000 intelligent fitness equipment. All components of fitness equipment are designed and produced by ourselves, which can better control the quality and cost of the product, ensuring that customers receive the highest quality products at the most favorable prices; And the company has a fully functional and diverse fitness equipment display center, which can be experienced by visiting customers at any time.

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Eleiko

Eleiko

Stand Number: D6
Sweden
Equipment
Eleiko has been precision crafting strength equipment since 1957, with a mission to enhance performance in sports and life. Initially focused on professional barbells, Eleiko has expanded to serve passionate lifters globally. Committed to sustainability, Eleiko aims to balance economic growth, environmental care, and social well-being, ensuring their products are durable, long-lasting, and circular. Their goal is to reduce environmental impact while building stronger individuals and communities. With expertise in tailored design, Eleiko provides customized solutions to optimize lifting experiences for athletes and gym members.

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Fab Flooring India

Fab Flooring India

Stand Number: B3M, B3O

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Fangtai

Fangtai

Stand Number: C11B-4
China
Equipment
Others

Our company is a medium-sized enterprise specializing in the production of NBR/PVC rubber and plastic foam materials, the company has its own factory and production line, full computer control equipment and fully automated microwave foam control. 

Products are widely used in fitness equipment, baby products, ladder products, heating and cooling equipment, handicrafts, household sanitary ware, hardware tools, sporting goods, garden tools, etc. The company set production, processing, sales in one, we will strive to improve product quality and provide excellent service.

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Feilong Socks Co. Ltd.

Feilong Socks Co. Ltd.

Stand Number: C6-3-1
China
Apparel

Established in 2000, we're an experienced sock factory specialized at producing various kind of socks, especially the sports socks. Our company has 6000 square meters modern industrial factory buildings, and 200+ staffs. With the company concept of Quality First, we keep importing the advanced and international machines, which can produce the 120/144/168/200N/...and various kind of man socks, women socks, children socks, terry socks and sport socks.

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Fifty2

Fifty2

Stand Number: H1H
UAE
Technology

At Fifty2, we are a leading software development agency with a track record of delivering cutting-edge digital solutions. Our expertise spans a wide range of services, from custom software development to cloud integration, AI solutions, and business intelligence. With over a decade of experience, we’ve helped businesses across industries transform their digital presence and optimize their operations through innovative technology.

Discover Wally: The Future of Loyalty and Access Management

Wally, our groundbreaking digital loyalty and access management system, offers businesses a modern, seamless way to engage with customers. Using NFC technology, Wally enables effortless digital memberships through Apple Wallet and Google Wallet, replacing traditional cards with secure, digital solutions. Whether it’s for gyms, retail, or hospitality, Wally helps streamline access and build lasting customer loyalty through personalized offers and digital campaigns.

At our stand, you’ll learn how both Fifty2 and Wally are pushing the boundaries of technology to empower businesses with the tools they need to thrive in an ever-evolving digital landscape.

This text captures the essence of both companies and highlights your innovative approach to software development and digital loyalty management.

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Fitcare

Fitcare

Stand Number: D5c-1
China
Equipment

Fitcare founded in Jan 2011, is a high-tech enterprise integrating with R&D, production and sales service, committed to fitness and healthcare electronic products. As a complete fitness electronics supplier with ISO9001, BSCI, GSV and other certifications, we can provide high-quality service of ODM / OEM /JDM all over the world.

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Floorkraft

Floorkraft

Stand Number: B3F

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Freeman

Freeman

Stand Number: D8B
China
Equipment

Born for Free, Focus on strength equipment 19 years professional factory offer competitive factory price . Accept ODM and OEM customize Serive. Let our customer win!

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Gao Sheng Wei Ye

Gao Sheng Wei Ye

Stand Number: C11B-1
China
Equipment Distributor
Nutrition

Wuhan Gao Sheng Wei Ye Technology Co., Ltd. was established since 2008 inWuhan Hubei China which fully dedicated to researching, developing and manufacturing of Commercial Coffee Vending Machine, Protein Shakes VendingMachine Self-Service Terminal Vending Equipment and other related products over 16 years .

With an area of 5000 square meters, we have more than 100 employees, our products have gained many certifications such as CE, CB, FCCFDA, UL, RoHS, SGS, SAA and are widely used in Interet cafes, Oil Stations, Gyms,Schools, Restauranls, Cinemas,commercial streets,Shopping Mall, and otherpublic places,and we exported to more than 50 countries and regions includingHong Kong, Macao, Taiwan,Middle East, Southeast Asia, Europe Americas etc,all of our products be the best-selling among those countries and areas.

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Gharieni Middle East

Gharieni Middle East

Stand Number: D0A
UAE
Equipment

The Gharieni Group is a premier German manufacturer specializing in high-end spa beds, beauty chairs, and medical equipment, boasting 30 years of experience. Operating in over 100 countries, Gharieni collaborates with leading hotel companies globally. Renowned for delivering top-tier spa solutions, their extensive product range includes spa tables, relaxation furniture, and more, catering to the wellness, beauty, and medical sectors.

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Gravolite India

Gravolite India

Stand Number: B3J

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Gujarat Casting Co

Gujarat Casting Co

Stand Number: B3D
India
Others

Gujarat Casting Co is the manufacturer and exporter of free weights like Dumbbells, weight plates, kettelbells and rubber flooring from India since 1996

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Gymleco

Gymleco

Stand Number: D3
Sweden
Equipment Distributor
Gymleco, a leading producer of gym equipment in Northern Europe since 1994, is committed to designing high-quality, functional training solutions. With a focus on sustainability and maintenance-free products, Gymleco aims to support wellness and health while fostering a healthier future. The company prides itself on using quality materials, offering personal service, and maintaining honesty and sincerity. Their extensive experience and dedication to sustainable investments ensure that Gymleco equipment remains a valuable, low-maintenance addition to any fitness environment.

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Hapbee Technologies

Hapbee Technologies

Stand Number: D0C
USA
Technology
Hapbee uses ultra-gentle magnetic fields to naturally enhance your mood, boost productivity, and improve sleep. By leveraging advanced magnetic field science, Hapbee empowers you to choose and experience the desired feeling whenever you need it. Whether at home, work, or on the go, Hapbee offers enhanced customization with membership, allowing you to find the perfect Vibe for any moment in your life.

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Hustlers Only

Hustlers Only

Stand Number: G4E
UK
Apparel
Gym Accessories

Hustlers Only is a top UK retailer offering high-quality gym gear for all fitness levels. They provide durable, stylish equipment like leggings, weight lifting belts, and gym bags, designed for performance and comfort. Committed to exceptional service and community engagement, Hustlers Only supports users with great gear and motivation through their collection, newsletter, and social media.

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IGS Apparels

IGS Apparels

Stand Number: B3K

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Impulse (Qindao) Health

Impulse (Qindao) Health

Stand Number: A5-1

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Inovfitness

Inovfitness

Stand Number: L7
Portugal
Technology
InovFitness, a Portuguese start-up owned by SC Investments, emerged from the spinoff of SC Fitness and Inovretail. The company aims to enhance gym retention globally through a unique blend of consultancy and technology. Their consultancy focuses on analyzing consumer behavior and redefining the customer lifecycle, while their technology provides tools for customer interaction and KPI analytics. InovFitness is committed to fueling fitness success by retaining clients and maximizing growth. Their vision is to lead the evolution of fitness retention and redefine industry standards, elevating fitness businesses through innovative technology and tailored support.

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Jinggong Fitness

Jinggong Fitness

Stand Number: C6-1
China
Equipment

Jingon Fitness is a well-known high-tech enterprise of fitness equipment which integrates the designing, manufacturing and marketing.
We chose CNC laser cutting machines to process steel tube and plate. Automatic welding robots are put into use too.
We recruited a elite team composed of engineers, industrial stylists, ergonomic experts and senior craftsman with more than three years in assembling and debugging.
Relying on modern hardware and efficient soft power, Jingong fitness entered a stage of rapid development.
Jingon fitness look forward to be a loyal partner of people all over world who are committed to the fitness industry.

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Kapur Pakistan

Kapur Pakistan

Stand Number: F8A
Pakistan
Gym Accessories

We offer latest/unique, most demanded famous kap branded products, such as boxing gloves, bag gloves, head guards, punching bags, focus pads, arm pads, mma gloves, apparels, protection, shin in steps, weightlifting gloves, belts, hand wraps, swivels, hooks, stands, martial arts uniforms in attractive recyclable packagings.

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Keiser USA

Keiser USA

Stand Number: G3
UAE
Equipment Distributor
Keiser has revolutionized the training of athletes, fitness enthusiasts, and rehabilitation experts with its innovative fitness products designed to enhance force and speed. As a leader in the industry, Keiser offers a broad range of equipment suitable for all ages. Their award-winning M Series, known for its magnetic resistance technology, has sold over 300,000 units worldwide and is celebrated for delivering an exceptional cardio experience. Fitness trainers and facility managers frequently commend Keiser's groundbreaking technology for its superior performance and impact on fitness training.

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Kshine

Kshine

Stand Number: D8G
China
Wellness

K-shine Packaging is a professional manufacturer committed to the design, development, production and sales of plastic packaging products and services. Our main products are sports nutrition, pharmaceutical packaging including canisters, lids and seals in HDPE/PET/PP materials. satisfying our clients' demand for products of different grades and different sizes.

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Langmai Fitness

Langmai Fitness

Stand Number: A5-2
China
Equipment

Shandong Langmai Fitness Equipment Co.. Ltd.
SINCE- 2019 ,Established on March 25.2019. Shandong Langmai Fitness Equipment Co.Ltd. is located in China Hardware Machinery Industry City-NingJin ShanDong.
Our company mainly produces and sells indoor ftness equipment and outdoor ftness equipment and other series With the vigorous development of China's ftness industry. we have rapidly grown into a highly competitive ftness equipment manufacturers in the long-term market test. The company has a strong R & D team, Combining the latest technology and market information at home and abroad, continuously developing innovative products.to maintain a leading position in the market and industry. At present, Langmai ftness equipment has formed a set of sales service 15120 system:Pre-sales service products consulting, project design: After-sales service
In these respects. it fully embodies the cultural connotation of pursuing excellence and perfection.

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LARA STRA- YANGZHOU SEVENSTAR SPORTS

LARA STRA- YANGZHOU SEVENSTAR SPORTS

Stand Number: D10B, D10A
China
Apparel
Gym Accessories

Lara-Star is a fitness brand known for high-quality, fashionable products, with over a decade of success in Asia. Made in China, the brand's collection includes top-selling footwear like the ENERGY II Squat Shoes for weightlifting, GENERATION II PEBAX Running Shoes, and Ultra-Elastic Cloud Slides for gym workouts. Designed for both men and women, these products offer superior quality and performance for fitness enthusiasts and athletes.

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Lfly Health

Lfly Health

Stand Number: C4A
China
Equipment

Ningbo Lfly Health Technology Co., Ltd. was established in 2013 and is located in Ningbo City, Zhejiang Province. It is a professional treadmill manufacturer integrating R&D, production and sales. It covers an area of 20,000 square meters, has more than 300 employees, and is equipped with 5 advanced production lines with a daily output of 2,000 units. All products are CE, ROHS, UL, and EN957 certified.

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Lizhxing

Lizhxing

Stand Number: D5c-3

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Lovin Fit

Lovin Fit

Stand Number: A2
Italy
Equipment
Technology

Today Lovinfit is a leader in the wellness, performance and antiaging sector and offers turnkey solutions for centers, clinics, individuals and professionals based on the three pillars: cryotherapy, hyperbaric oxygen therapy and red light photobiomodulation (PBM) in addition to active and passive aesthetic body remodeling and slimming machines and facial rejuvenation: we are the only “One Stop Shop” in Europe and the Middle East where you can find all the most promising technologies proven by research with the widest range of products for commercial and private activities.

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Matexil - Indian Pavilion

Matexil - Indian Pavilion

Stand Number: B3C-F, B3I-P

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Matrix - Johnson Health

Matrix - Johnson Health

Stand Number: F3
UAE
Equipment

Matrix, a leading and rapidly growing commercial fitness brand, is a division of Johnson Health Tech, renowned as the industry's fastest-growing fitness equipment manufacturer. Established in 2001, Matrix was created to deliver premium fitness equipment to the market. Through cross-cultural collaboration, Matrix now provides a comprehensive range of cardio, strength, and group training equipment for health clubs, luxury resorts, collegiate athletic teams, and home use, all designed with the same club-quality standards.

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Mats India

Mats India

Stand Number: B3I

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Max Pump

Max Pump

Stand Number: A8A

Maxpump is a U.S.-designed company specializing in scientific ergonomic devices that promote efficient and safe training. With a focus on continuous innovation and a range of patented products, Maxpump ensures that users stay ahead of the competition. Founded on principles of qualitative excellence, the company is a leader in technical innovation, style, and emotion. Their mission is to design and produce aesthetically pleasing, functional, reliable, and competitively priced equipment for real physical training.

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Mecotec

Mecotec

Stand Number: C3B

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Megafitness

Megafitness

Stand Number: A1
Greece
Equipment Distributor
Mega Fitness is dedicated to excellence in strength training, with its ATX equipment recognized globally for helping individuals achieve their fitness goals. With over 30 years of expertise in designing high-quality training tools, ATX emphasizes that optimal equipment is essential for effective workouts. They invite athletes of all levels to join their community, offering personalized options for training gear to transform any gym into a dream space. Whether for bodybuilders, weightlifters, or strongmen, ATX is committed to the pursuit of the perfect repetition, believing that success stems from dedication, vision, and attention to detail in achieving maximum training results.

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Merrithew®

Merrithew®

Stand Number: F5D
Canada
Equipment
Education & Training

Merrithew® is the global leader in mind-body education and equipment. Founded in 1988, the company has trained more than 65,000 instructors worldwide, developed six innovative education programs including STOTT PILATES®, launched an on-demand streaming platform, Merrithew Connect™, and produced an extensive line of premium professional and at-home equipment and accessories. Merrithew provides services to support the fitness, rehab, health care and hospitality industries grow their businesses through mind-body movement.

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MiFitness

MiFitness

Stand Number: D5A
South Africa
Equipment Distributor
MiFitness is South Africa's largest supplier of premium gym equipment, offering an extensive range of options with the largest stockholding in the country. With over 20 treadmill models and 500 units in stock, they cater to both home and commercial gyms, including boutique and hospitality settings. Representing top global brands, MiFitness provides expert product consultation, free 3D drawings, and comprehensive servicing support to ensure optimal fitness solutions.

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Minolta

Minolta

Stand Number: C4B-2
China
Equipment

We are specialized in producing commercial gym equipment for 14 years. Our advantage is as following.
 ● 120000㎡ Producing Workshop
 ● Have 3000㎡ showroom with full range of products
 ● More than 40+ color potions & free logo design
 ● Offering 2D & 3D FREE set-up plan
 ● Selling to more than 140+ countries
 ● The industry's advanced pickling phosphating rust removal production process
 ● 20+ million USD export value per year
 ● 10-50 days fast delivery time
 ● Within 72 hours fast after-sales solutions
 ● Professional online customer service

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MMOOVVEE International

MMOOVVEE International

Stand Number: L3
Wellness

At MMOOVVEE, we believe that movement is the foundation of a fulfilling life. Founded by movement expert John Haddad, our mission is to help you reclaim your body’s natural ability to move without pain or limitations. We envision a world where everyone moves with strength, confidence, and purpose—whether you’re an individual looking to fix yourself, a business seeking to enhance employee well-being, or someone interested in visiting our facility for expert consultation or even exploring the possibility of opening your own franchise.

Our comprehensive system is designed to meet a variety of needs through three specialized academies:

Movement Academy: Focused on teaching you the principles of optimal movement, whether you’re a beginner or a seasoned athlete.

Fixing Academy: Offers standalone courses and certifications that empower you to identify and correct movement dysfunctions, enabling long-term well-being.

Lifestyle Academy: Dedicated to integrating healthy movement into your daily life, helping you achieve a balanced and fulfilling lifestyle.

Our approach isn’t about following trends or offering quick fixes. Instead, we dig deep to uncover the root causes of your pain or dysfunction and address them with targeted, sustainable solutions. Through these academies, we provide personalized guidance that is adaptable to anyone, from elite athletes to those simply seeking better health. Our methods are proven, with success stories ranging from everyday individuals to top-tier professionals—just ask Erling Haaland.

Whether you’re looking to learn through our academies, transform your organization’s approach to well-being with our B2B services, or visit us for expert consultation, MMOOVVEE is here to guide you. We’re setting a new standard for how people can connect with their bodies, helping you move the way you were always meant to.

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My Family Fitness

My Family Fitness

Stand Number: A3B
UAE
Equipment
Established in 2020, My Family Fitness is a leading e-commerce and B2B player in the UAE, specializing in fitness, wellness, sports, and outdoor living products. Operating under FAMILY ACTIVE SPORTS EQUIPMENT TRADING LLC in Dubai, the company offers a comprehensive range of services, including fitness equipment sales, gym design and setup, and annual maintenance contracts. Their extensive online store features top-tier fitness and wellness products, while their B2B solutions cater to gyms and wellness facilities with tailored services. Committed to quality, innovation, and customer satisfaction, My Family Fitness supports a healthier lifestyle with a focus on both individual and corporate needs.

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Nantong Modern

Nantong Modern

Stand Number: B5-2
China
Equipment

Founded in 2006, Nantong Modern Sporting Industrial Co., Ltd. is located in Nantong Jiangsu which is just outside of the most developed city in China - Shanghai. Convenient transportation and abundant resources have provided solid foundation for us to grow.Nantong Modern is a rapidly growing business providing sporting products along with full services of design, development,
manufacturing, sales and marketing.
After fast-paced growth, Modern products are sold to over 70 countries and territories worldwide. Our brand “MDBuddy” products have been distributing over 60 countries and territories worldwide. In China, over 1,000 fitness facilities use “MDBuddy”brand products. Our products with great quality and modern style are widely accepted and trusted by customers all over the world.

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Ningo Blink

Ningo Blink

Stand Number: D8I

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Nutrition Vision

Nutrition Vision

Stand Number: B3P

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OK Sporting

OK Sporting

Stand Number: C6-2
China
Equipment

Nantong Ok Sporting Co., Ltd. is a professional manufacturer which is founded in 2012 for the producing dumbbell and free weights and we also have been increasingly extending the production for benches, racks, and gym equipment accessories.

As we are (OEM) Original Equipment Manufacturers so we are able to provide the buyers 100% accurate product as per their special requests.

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One More Technology

One More Technology

Stand Number: D5C-6
China
Wellness
Equipment

Our vision is to give each member a more complete understanding of the physical condition before doing the right training.
Takebeat : understand the real-time heart rate, stimulate the members exercise more and bring more profits. The exclusive distributor of VISBODY, giving the full test of your body composition, posture, circumference and shoudler function.

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Panatta

Panatta

Stand Number: A6

Gold Sponsor

Italy
Equipment Distributor
Panatta is a market-oriented company dedicated to qualitative excellence, recognized for its technical innovation, style, and emotional impact. Their mission is to design and manufacture aesthetically pleasing, functional, reliable, and competitively priced equipment for effective physical training.

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PerfectGym Solutions

PerfectGym Solutions

Stand Number: A2A
Poland
Technology
PerfectGym is a leading global software provider specializing in management solutions for fitness and leisure businesses. Their scalable, open-platform system leverages the latest digital trends to offer innovative tools for over 1,500 facilities and 130 fitness chains in more than 55 countries. With a focus on customer-centric-experiences, PerfectGym streamlines operations, retains members, and drives business growth through insights from third-party data sources. Their extensive ecosystem of over 50 technology and payment partners enhances business management efficiency.

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Phedra Ind. Pvt

Phedra Ind. Pvt

Stand Number: C3A
Pakistan

PHEDRA is a name for exquisiteness and excellence. The company was established in 1961 and it started dealing in sports leather gloves and Soccer balls. PHEDRA then extended its business all over the globe and produced different kinds of sports articles. After years of experience, Later on PHEDRA establish a brand KANGO for fitness and combat sports and become the pioneer in empowering players and fitness enthusiastic and elevating world of combat sports and fitness. PHEDRA also establish a brand named ''GEM''. Gem is itself a gem in soccer world and goal keeper gloves industry. PHEDRA is working with renowned brands in '' USA, ECUADOR, ENGLAND, IRELAND, POLAND, GERMANY, NEW ZEALAND, UZBEKISTAN, SAUDI ARABIA, KWUIT & COLUMBIA

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Pilates Academy

Pilates Academy

Stand Number: F5C
UAE
Equipment

Located in JLT & Bay Square, Pilates Academy Dubai is the elite Pilates Studio to be found in Dubai. We are also the first ones to offer Cardiolates classes in the Middle East!

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Pinnacle Supplies

Pinnacle Supplies

Stand Number: L11
UAE

Since its establishment in 2001, Jialifu has specialized in the design and manufacture of toilet cubicles, vanities, storage cabinets, IPS duct panels, and doors for commercial projects. As an industry-leading toilet partition manufacturer, Jialifu offers one-stop project solutions with 23 years of experience, having completed over 20,000 projects across 122 countries and regions worldwide.

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Prosports

Prosports

Stand Number: E4A
UAE
Equipment

Prosports International is a sports wholesale distribution company established in Dubai, UAE, in 1995. They supply to sports clubs, retailers, corporate and marketing companies throughout the GCC and Egypt.

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Realleader Fitness

Realleader Fitness

Stand Number: B6
China
Equipment
Realleader Fitness, established in 1996, is a global leader in fitness equipment, specializing in development, design, production, and sales. With branches across North America, Europe, India, and China, and an R&D center in the United States, Realleader stays at the forefront of fitness equipment design trends. The company operates under a “People-oriented, Integrity-centered” philosophy, focusing on employee benefits and public health. By integrating kinesiology and ergonomics principles, Realleader produces scientifically designed, high-quality equipment, striving to build a world-renowned brand through dedicated manufacturing and customer-centric value creation.

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Refuel - Alassassi

Refuel - Alassassi

Stand Number: P2
UAE
Distributor

REFUEL is the UAE’s One-Stop Online Shop for everything in endurance sports and nutrition. Ranging from  protein bars, energy gels, recovery supplements, pasta to GPS watches. Exclusive distributors of Coros, Nova Ride, Veloforte, Huma Gel, Kaizen, IQ Bar, Mak Bar, Kuwa, Antichi Poderi Toscani.

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Ruibu

Ruibu

Stand Number: C11B-2
China
Equipment

We’re the Fitness Equipment factory!We have produced more than 8 years, we have got the rich experience about the quality control and lead time,also we can supply very competitive price.We focus on treadmill,spinning bike,and other fitness equipments.

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Sadguru Sales Corporation

Sadguru Sales Corporation

Stand Number: B3N

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Sanhong Global Industrial

Sanhong Global Industrial

Stand Number: D8N
China
Equipment

It's established in 2005, is located in Qingdao of China.Sanhong is the manufacturer of high quality Martial Arts Products, with the total investment of 24 million and 3 owned factories of more than 26,000 square meters. Till now, we have more than 150 workers and a technical team with 20 technicians. We have successively fetched in advanced equipments and technology.Sanhong Sports, with a new brand, strives to provide customers ONE-STOP SERVICE in Sports and Martial Arts areas. Professional suggestions and one-stop service for your gymnasiums. FREE DESIGN AND SAMPLE can be provided for you, which is also available at LOW MOQ.At present, we have exported and provide services to more than more than 40 countries all over the world and recognized and trusted by worldwide factories.

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Sawy Sports

Sawy Sports

Stand Number: D8O
China
Equipment

Anhui SAWY SPORT was established in 2010, it is a high-tech enterprise with self-research and development, own intellectual property rights, own brand, production and marketing in one.

[Read More]


SECA

SECA

Stand Number: E3A
Germany

seca GmbH & Co. KG. is a German company that develops, produces and sells weighing scales and measuring instruments. It's an international market leader and, because of its high degree of specialisation, it is considered a hidden champion. Its products are exported to more than 110 countries.

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Sentinel Fitness

Sentinel Fitness

Stand Number: C9D
UAE
Technology
Sentinel Fitness prioritizes understanding client needs and leveraging the latest innovations to deliver exceptional IT solutions. They provide personalized IT support tailored to each business's unique challenges, offering comprehensive services from software and hardware issues to cybersecurity threats. Known for building long-lasting client relationships, Sentinel Fitness utilizes a global POS system for quick, efficient assistance. They emphasize excellence, innovation, ethical practices, and results-oriented service, ensuring clients' success with a commitment to integrity, efficiency, and top-notch support.

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Shandong Shuyoute

Shandong Shuyoute

Stand Number: B5-1

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Smart Sports

Smart Sports

Stand Number: D5C-5
China
Equipment

The company was fuond in 2008,A large-scale manufacturing company specializing in design andproduction, sales lease,sports,performances,exhibition equipments.Our company covers an area of 1000 square meters,registered capital is RMB 10 million.we mainly produces series brandprouds:
SMART BLEACHERS:main products:manual or electric retractable bleachers,aluminum assembly stands,Large scaffolding structure grandstand,basketball court bleachers,soccer bench,substitute bench,stadium fixed chairs.
Our company passed ISO 9001-2008 international quality management system certification, Switzerland SGS field factory verification, products passed CE, EU and Germany TUV certification to ensure that products meet international standards, safety and environmental protection.
Company Brand Logo "SMART GROUP" , got Europe & America trademark certifications.

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Spec Brite

Spec Brite

Stand Number: G4D
UAE
Wellness
Equipment

Spec Brite Group curates a meticulously selected portfolio of medical devices and wellness products tailored for medical, aesthetic, fitness, and nutrition needs. With over 25 years of experience, Spec Brite Group leads the wellness industry across the Middle East and Africa, supplying premium solutions to hospitals, clinics, nutrition centers, salons, spas, beauty centers, gyms, and hotels in both government and private sectors.

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Syochi

Syochi

Stand Number: C4B-1

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Technogym

Technogym

Stand Number: F7A, F7B

Official App Partner

UAE
Equipment Distributor

Technogym is a leading company in the field of commercial and home gym equipment. Known all over the world as "The Wellness Company", its goal is to help develop the philosophy of fitness and well-being and turn it into a true lifestyle. To do so, Technogym provides people with gym equipment of the highest quality, together with other services like content and programs. Technogym’s outstanding fitness products are equally chosen by people for their home gym equipment and by organizations or sports and medical centres due to their unmatched quality and reliability. This is partly a direct result of the decades of experience gained as the official supplier to nine Olympic and Paralympic Games, concrete evidence that anyone choosing Technogym is choosing to train on equipment able to meet professional athletes’ needs, but is still designed for all types of users, from beginners to professionals.

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The Nutrition Academy

The Nutrition Academy

Stand Number: P1
Australia
Nutrition
Education & Training
Cyndi O'Meara is the founder of The Nutrition Academy, driven by a passion for educating others about the transformative power of nutrition. The Academy's philosophy, rooted in vitalistic principles, explores how food, lifestyle, and environment affect well-being. Through science-backed online courses and expert support, students learn to embrace whole, unprocessed foods and understand their impact on health. The Nutrition Academy aims to help individuals overcome illness, increase energy, and experience true health by educating them on the origins of their food and its effects on their bodies.

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Tianzhan Fitness

Tianzhan Fitness

Stand Number: B4-1
China
Equipment

TZFIT is a professional manufacturer of fitness equipment with 10 years of OEM experience. We are proud to offer a wide range of products for both residential and commercial use, including everything from strength equipment to cardio machines. 

Our production facilities are equipped with the latest equipment and staffed by a team of highly skilled professionals, ensuring that each product is manufactured to the highest standards.

Whether you are looking for a piece of equipment for your home gym or are a professional trainer looking to outfit your commercial gym, we have the perfect solution for you.

So why choose TZFIT over our competition? It's simple: we offer the best products, at the best prices, backed by the best customer service in the industry. So why wait? Start your fitness journey with TZFIT today!

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Trugge

Trugge

Stand Number: F5A
UAE
Equipment

Trugge began with simple dispensing systems for catering establishments and has since evolved into a leader in fully automated dispensing systems with intelligent software interfaces. With extensive experience gained through years of growth, Trugge is equipped to handle a wide range of tasks, transforming drinks into memorable experiences. Serving over 6,000 customers in Germany and many more internationally, Trugge operates beyond Europe's borders. The company's success is rooted in strong team spirit, with a diverse group of specialists working together toward shared goals. Trugge takes pride in their dedicated team and the exceptional work they deliver every day.

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Uniqgene

Uniqgene

Stand Number: P4
Turkey
Technology

[Read More]


Vog Sports

Vog Sports

Stand Number: D5c-4
China
Equipment

Shandong VOG Sports Products Co., Ltd. was established in 2015, focusing on providing customers with high-quality Pilates products and solutions.

VOG Sports . A professional Gym and Fitness Equipment manufacturer with more than 10 years exprience , dedicated into designing and supplying more good quality Fitness Equipment . We have founded local R&D center in 2013 that coverge top experienced researcher & designer in fitness field.Provide best-selling fitness equipment and enable our partners to really enjoy the sense of achievement and commercial return from fitness project. VOG Pilates is a professional Pilates manufacturer integrating design, production, sales and after-sales.

VOG Pilates can provide customers with high-quality Pilates equipment, product guidance, after-sales service, etc., so customers can get the perfect Pilates experience at first time from VOG Pilates.
VOG Pilates products are sold well in domestic and more than 40 countries abroad, more than 8,000 Pilates studio are using our products, and more and more customers are or will choose VOG.
 VOG Pilates team will always strive for excellence, continuously improve product experience and product innovation, and strive to provide better quality Pilates equipment and services for customers domestic and abroad.

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Volare K

Volare K

Stand Number: D8F
China
Equipment

Volare K Limited is specialized in producing and exporting relax&massage products.We have over 15 years experience in this domain. Our sales and design departments will provide satisfactory services and product design packaging according to your requirements.Quality and service have always been our eternal pursuit of goal, innovation and developmentis our business philosophy. Your satisfaction is our utmost aspiration, we sincerely welcome your negotiation and cooperation, and expect to build a bright future with all the friends homeand abroad!

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Waterrower

Waterrower

Stand Number: F5B
UAE
Equipment

WaterRower offers a luxurious and stylish connected fitness experience, delivering the perfect full-body workout from the comfort of your home. Designed with a unique patented water flywheel, WaterRower simulates the smooth, natural resistance of rowing on water, free from the jerking or jarring of traditional machines. Made in America with verified sustainable hardwoods, WaterRower stands out for its quality craftsmanship and eco-friendly design. Unlike mechanical fan and magnetic rowers, it harnesses the power of water to provide a fluid and even resistance, making every stroke feel authentic and effective.

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Wellness Master Trading LLC

Wellness Master Trading LLC

Stand Number: D5A
UAE
Equipment

Wellness Master is a triple ISO certified company offering comprehensive solutions in Wellness, Fitness, Sports, and Leisure. Specializing in the design and fit-out of spas and the supply, installation, and maintenance of gym equipment and various wellness features including saunas, steam baths, whirlpools, and hammams since 2007, Wellness Master provides value for money and high-quality service. The company has served numerous prestigious clients, maintaining excellent relationships and ensuring all products come with warranty, along with robust after-sales service and preventive maintenance.

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Wisdom International

Wisdom International

Stand Number: B3I

[Read More]


Woosun Sports

Woosun Sports

Stand Number: D8A
China
Equipment
Apparel

Baoding Woosung Sports Goods Co., Ltd. has been engaged in the export all kinds of martial arts uniforms and equipments for 19 years, with two factories, a complete production chain, and mature services. We provide one-stop procurement services and have provided high-quality competition goods for the Olympics.                                                                                                            

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Xaka Trading

Xaka Trading

Stand Number: P3

[Read More]


Xenious

Xenious

Stand Number: A7
USA
Equipment Distributor

Xenios USA merges traditional gym training with cutting-edge trends in Functional and Performance Training. With a dedicated team of master trainers, biomechanical engineers, product managers, and marketing experts, the company develops and updates a diverse range of products to align with evolving workout trends. Embracing the rise of Functional Training, Xenios USA invests in research and development to ensure their training tools meet the dynamic needs of coaches and fitness enthusiasts, supporting impressive performance goals and the future of fitness.

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Xinyuan

Xinyuan

Stand Number: C11B-3

[Read More]


Xite Fitness

Xite Fitness

Stand Number: A3A
UAE
Equipment Distributor
Xite Fitness is dedicated to helping clients achieve their fitness goals by offering high-quality products and exceptional service. Specializing in planning, creating, and implementing fitness programs, Xite ensures that fitness rooms are outfitted with customized, top-tier equipment. Committed to building long-term partnerships, Xite provides tailored solutions within budget, using reputable international brands to optimize facility performance. Their team is known for delivering excellent customer service, proactive problem-solving, and comprehensive support throughout every project phase.

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Zheijang Fangpao

Zheijang Fangpao

Stand Number: D8C

[Read More]


Zhejian Miou Industrial Belting Co. Ltd.

Zhejian Miou Industrial Belting Co. Ltd.

Stand Number: D5c-2

[Read More]

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